Rivora vs AND CO compared: AI proposal writing, client experience, tracking, and pricing for freelancers. Rivora from £12/mo, free 7-day trial.
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Overview
AND CO (now part of Fiverr Workspace) is a free freelance admin tool covering proposals, contracts, invoices, and time tracking. For freelancers who want basic proposal functionality at no cost, it is a reasonable starting point.
The proposal builder is simple by design — you add sections, write the content, and send. There is no AI writing, no proposal analytics beyond basic opens, and no on-page client interaction. Rivora is built around the parts AND CO skips: the AI writes the complete proposal from a brief, tracks reading behaviour in detail, lets clients ask questions directly on the page, and runs a pre-send Stress Test.
AND CO is free (with Fiverr Workspace branding) or $18/month for white-label. Rivora is £12/month with a 7-day no-card trial — and the AI writing alone typically saves more than that in time on the first proposal.
Side by side
| Feature | Rivora | AND CO |
|---|---|---|
| AI writes the proposal for you | Yes — full proposal from a brief in under 60 seconds | No — manual writing in a basic editor |
| Time to first proposal | Under 5 minutes from signup | 20-30 minutes — manual writing required |
| Client Q&A on the proposal | Yes — on-page questions and answers | No — clients email you |
| Pre-send proposal review | Yes — AI Stress Test flags objections before you send | No |
| Open & read tracking | Yes — opens, time spent, buying-signal score | Basic open notifications |
| Payments on acceptance | Yes — payment link on the proposal | Yes — invoicing and payment collection |
| Branding / white-label | Yes — your logo, colours, and domain | Free plan has AND CO / Fiverr branding; $18/mo for white-label |
| E-signatures | Coming Q3 2026 | Yes |
| Starting price | £12/mo (Solo) | Free (branded) / $18/mo (white-label) |
| Free trial | 7 days, no card needed | Free plan available |
Verdict
Pick AND CO if you need a free tool to send basic proposals and invoices and do not mind the Fiverr Workspace branding — it covers the essentials at no cost.
Pick Rivora if you want proposals that win. The AI writes the document, the Stress Test catches the gaps, clients engage directly on the page, and your branding is front and centre from day one. For freelancers serious about their close rate, Rivora is worth every penny of the £12/month.
FAQ
AND CO's free plan exists but includes Fiverr Workspace branding on proposals. White-label costs $18/month. Rivora is £12/month and includes full branding, AI writing, and all core features from day one — with a 7-day no-card trial.
No. AND CO is a manual editor — you write all the proposal content yourself. Rivora's AI generates the complete proposal from a short brief, including scope, timeline, pricing, and next steps.
For winning proposals, yes. Rivora's AI writing, buying-signal tracking, on-page client Q&A, and pre-send Stress Test are purpose-built for close rate. AND CO is a solid free admin tool but its proposal feature is basic.
Yes. Rivora has no complex setup — sign up, enter a brief, and your first AI-written proposal is ready in under five minutes. Most users who switch from AND CO send their first Rivora proposal on the same day.